Soccer’s global superstars inspire new marketplaces on 1xWager
Western operator 1xWager has enhanced both its B2B and B2C offering with the new “Player vs Player” and “Player vs Team” marketplaces.
Punters is now able to bet on a new player to rating more goals than the whole opposing team, as well as wagering on a new player to rating more goals than a particular player of the opposing team.
For instance, if the match is Morocco vs Portugal, it might be possible for a customer to put a bet on Cristiano Ronaldo to rating more goals than the whole Moroccan team.
Eugene Kiryukhin, 1xWager’s Director for Development of International Companions, was quick to stress the worthiness of the new offering, by telling: “Soccer is a team game. But sometimes soccer players become superstars with fans of their own – and an inspiration for the young.”
He added: “Often, the complete team is organised around one star footballer. Therefore, we thought it would be interesting to assess the contribution of players to the entire match result, with the aid of our new markets.”
The company also announced its Bet Builder option, that allows customers to combine several bets into one with the best chances, with markets such as match result, dual chance, total goals, right rating all available.
The new additions come after 1xBet increased its advertising presence last month when securing a long-term contract with Tottenham Hotspur, becoming the golf club’s ‘Standard Betting Partner for Africa’.
The company will get coverage at the golf club’s home matches via the LED perimeter system, as well as a presence on the new website and digital stations over the continent until 2022.
Tottenham Hotspur in-stadium advertising increase for 1xWager
1xBet will come with an advertising presence at the new Tottenham Hotspur stadium after securing a long-term agreement to be the club’s Formal Betting Partner for Africa.
The operator are certain to get coverage at the golf club’s home matches via the LED perimeter system, and a existence on the new website and digital channels over the continent until 2022.
Tottenham Hotspur, who’ll again compete in the Champions Little league and play in their new stadium through the 2018/19 season, already has 100 million followers across Africa and completely mobilised official Followers’ Clubs in Ghana, Nigeria and South Africa.
The partnership, which suits 1xBet’s ongoing use the CAF African Nations Cup and Nigerian Soccer Association, comes just a week after 1xBet was named as a ‘Global Betting Partner’ for newly-promoted Cardiff City in a two-year offer.
Fran Jones, Mind of Partnerships at Tottenham Hotspur, said: “We are delighted to welcome 1xWager to the Tottenham Hotspur partner family and look forward to working with them to activate with and grow our African fan base.”
Eugene Kiryukhin, 1xWager’s Director for Development of International Partners, commented: “We are thrilled to sign with Tottenham Hotspur, they have impressed us using their vision for future years, their players, their new stadium and we are committed to helping each other grow in Africa. We anticipate working alongside and assisting them.”
A spokesperson for 1xWager added: “Tottenham is one of the very most popular English night clubs. As much as nine Tottenham players participated in the semi-finals of the recent World Glass. In particular, forwards Harry Kane was called top goal scorer and goalkeeper Hugo Lloris captained World Glass winners France.”
To enjoy the start, 1xBet offers the golf club’s enthusiasts the opportunity to gain a signed t shirt if they can successfully predict which Tottenham Hotspur player scores our first goal at home this season.
1xBet unites with Handling.com to strengthen global expansion
Online sportsbook and modern casino operator, 1xBet has partnered with Processing.com to roll out the firm’s acquiring solution on its platform.
As a result of the relationship, 1xWager has had the opportunity to boost the authorization of credit and debit card transactions, further improving its consumer’s experience, something that was highlighted at this summer’s World Glass, where in fact the company could capture additional transactions, volume and income.
Matthew Harrod, Vice Chief executive, Europe of Control.com stated: “We have focused intensely on providing bespoke solutions to the gaming industry, while catering to the varying needs of clients across a global spectrum. The success of the 1xBet partnership to day shows the need for a close working relationship and the worthiness of specialist providers.”
Founded in 2007, 1xBet has become a strong player in online gambling space, working more than 1,000 betting occasions daily to over 400,000 new users. 1xWager caters across a number of gaming marketplaces including sports activities, live wagering and internet casino.
The fast-growing company experienced always been seeking the right solution to improve purchase throughput and optimise its marketing efforts. In early 2017, 1xBet and Processing.com entered into a multi-faceted contract whereby Handling.com was selected to provide global merchant payment processing to aid 1xBet’s international enlargement plans.
Ilias Agathokeious, CEO of Exinvest (1xWager) also spoke of the new offer: “We have seen our business grow substantially on a worldwide scale, Processing.com’s ability to process obligations worldwide through a single integration with access to its portfolio of acquirers, along with convergent acquiring to optimise approval ratios, has enabled us to increase income due to high acceptance and conversion rates.”
James Bergman, Chief Revenue Officer of Processing.com added, “It is clear to us and our acquiring partners why 1xBet has had the success it has with its focus on optimising the overall customer experience. We are proud of the innovation we’ve been able to provide to 1xBet among others in the video gaming industry. It’s the purpose to further expand and service their specific needs within the approaching years as the relationship expands further.”
Berichten zijn gesloten